Parrot expands global presence as it takes a bite out of UAV agriculture market

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As precision agriculture continues its rapid increase, Parrot has extended its capabilities to capitalise on this market growth.

Parrot-AIRINOV has teamed up with the Technical Centre for Agricultural and Rural Cooperation (CTA), created by the European Union, to help tech start-ups develop precision agriculture all over Africa, enabling farmers to improve their ROI.

Parrot claims drones can help increase the return-on-investment (ROI) and create new knowledge-intensive employment opportunities in rural areas, offering educated rural youth an alternative to migration.

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In 2016 CTA partnered with Parrot-AIRINOV to train and equip ICT start-ups in Benin, Burkina Faso, Cameroon, the Democratic Republic of Congo, Ghana, Nigeria, Rwanda, Tanzania, Uganda, Zambia and a government institution in Jamaica in acquiring the capacity to deliver drone-based services.

With the assistance of Parrot-AIRINOV, CTA organised a series of activities, including training on the operation of drones and mounted multispectral sensors, understanding of safety and privacy principles and regulations, management and processing of remote sensed data, development of business plans and networking opportunities.

CTA also provided some financial support for the acquisition of necessary equipment. The training events took place in Paris in March and November 2017.

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Emma Calder

The author Emma Calder

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