senseFly restructures leadership team to widen commercial strategy

Jean-Thomas Célette the Managing Director of senseFly with Gilles Labossière the companys CEO (002)

senseFly is evolving its commercial strategy with a new collaborative leadership team to build on the success of the eBee X.

The Parrot Group subsidiary has reported that the success of the eBee X has led to a double in its average monthly orders.

The breakdown of this report shows how twice as many geo-spatial and agricultural professionals chose to purchase an eBee X in October and November than they did the previous generation in the preceding two months.

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senseFly has said the move will see it explore new commercial partnerships across the industry and with other industry-specific software titles while maintaining a close collaboration with Parrot Group companies, such as Parrot Drone, Pix4D and MicaSense.

CEO of senseFly, Gilles Labossière, thinks the move is vital for the company to progress in the industry.

He said: “As the commercial UAV market matures, it is essential that we at senseFly chart our own path forwards in order to best meet the needs of our customers and to bring the productivity benefits that fixed-wing drones offer to as many businesses as possible.”

He added: “This, of course, means working closely with the other companies within Parrot Group to create further integrated offerings in the style of today’s Survey 360 and Ag 360 solutions. However, it also means renewing our focus on wider strategic partnership opportunities, as this will ensure we continue to offer vertically-relevant, end-to-end solutions to the growing number of organisations looking to integrate drones into their businesses.”

Following the appointment of Labossière in April this year, the company is hoping additional tweaks to its leadership team will help its commercial strategy become a success.

This has seen former head of product management, business development and customer support, Jean-Thomas Celette, become managing director.

The Swiss-based firm is hoping the decision will position the company at the forefront of the fixed-wing market to drive company growth.

On the company’s recent movement, Célette said: “Since my arrival at senseFly in 2016, I’ve been blown away by the talent of our team and, in equal measure, by the enthusiasm and professionalism of our thousands of clients around the world.

He added: “I’m excited to be granted this opportunity. I look forward to working shoulder to shoulder with Gilles to help us meet the needs of even more clients across an ever-wider range of industries.”

Tags : businesseBeeManagementSenseFly
Alex Douglas

The author Alex Douglas

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