UAV software and hardware manufacturer Intel has ramped up global UAV awareness by taking centre stage at this year’s Winter Olympics.
The company, which kicked off the event with a light display using its Intel Shooting Star drones, has partnered with the games as a technology provider.
As a member of “The Olympic Partner” (TOP) worldwide sponsorship program, Intel is helping to transform the fan experience by creating immersive opportunities for viewers to be a part of the Olympic Games.
As well as playing a key role in the Winter Olympics Opening Ceremony, the drone team is conducting live drone displays in the evenings at the medal presentations.
“We are honored to have Intel drones playing several roles at the Olympic Games,” said Anil Nanduri, vice president and general manager, Intel Drone Group.
“Not unlike the athletes competing in the events, we continue to push to innovate and develop the drone technologies that inspire people all over the world.”
A video displaying the company’s presence at the international event can be found below.
Commercial Drone Professional previously reported that Intel set a new world record last week for the most drones flown simultaneously with its performance at the games’ opening, with a display of 1,218 drones.
Natalie Chueng, Intel’s drone light show general manager, explained how the team was able to scale up from 500 drones to over double.